magnify360 Company Overview

magnify360 is bringing the reality 1-to-1 personalization to the online user experience. magnify360 provides a fourth generation software-as-a-service (Saas) Platform that enables Web sites to adapt in real-time to the behaviors of individual visitors. Utilizing a combination of next generation multivariate testing, real-time behavioral targeting and predictive modeling, the magnify360 Platform:

  • PROFILEs individual visitors to websites, microsites and landing pages.
  • TARGETs the most relevant on-site experience to each visitor in real-time.
  • CONVERTs more visitors into leads and sales.

By aggregating anonymous behavioral data across our network of clients, the magnify360 Platform provides real-time testing and content targeting capabilities that outperform traditional conversion optimization tools and drive immediate results. Enterprise ecommerce, paid search and lead generation clients, including Service Magic (InterActive Corp.), Intuit, Citrix Systems and HSBC Bank, trust magnify360 to improve their visitor engagement and conversion rates and reduce customer acquisition costs.

Headquartered in Los Angeles, California, magnify360 was founded in early 2004 by CEO, Olivier Chaine.

What Others Have to Say about magnify360

"What magnify360's technology does for e-commerce is a bit more cutting edge. It's like rearranging the layout of a store for every customer who walks through the door."

Booyeon Lee, Technology Reporter, Los Angeles Business Journal


"magnify360 increased our lead volume by 90%"

Shawn Vicklund, Director of Marketing, Continental Warranty


"Vendors like magnify360 deliver on the meaning of "interactive"… With these features, Web site interaction more closely resembles a personalized experience..."

Christopher Andrews, Senior Analyst, Forrester Research


"One of our first magnify360 campaigns generated 79 enterprise B-to-B leads from the first 200 emails. Better yet, 19 of these turned into customers."

Garry Olah, SVP Business Development, Citrix Systems


"A few technologies are currently playing with the capabilities I described, which manifest in some amalgamation of analytics, multivariate delivery [explicitly not testing], and behavioral targeting. magnify360 is one technology that’s pushing the envelope on this hyped up form of delivering content on the Web."

John Lovett, Senior Analyst, Jupiter Research


"I LOVE the backend interface for the magnify360 Platform. It’s intuitive and simple. "

Patrick Norman, Co-Founder & VP of eCommerce, Bomgar Corporation